Continuing from my previous post, the next step in the evolutionary path of a web presence is Content Management.
Content Management is the ability for non-technical people to update the content of the website themselves. Using What You See Is What You Get (WYSIWYG) editors, you're able to create, update and delete pages (or the content of exiting pages), including titles, bold, italics etc.
Fresh content is important, due to:
A lot of people don't know where to start with using the Internet as a channel to support their business. So over the next 5 blog posts, I'm going to talk about the evolution of an organisations web presence, from a brochure based website to full customer self service. Some people won't progress through all portions of the site
I've had a bit of trouble getting Grails installed on Tomcat as I wanted, so time to share the pain.
When we talk about a CMS we actually refer to a WCMS. A Content Management System (CMS) is a computer application used to create, edit, manage, search and publish various kinds of digital media and electronic text.
So it's a recession, cost cutting is rife, and there's plenty of articles and books around outsourcing to India or China. It all seems to make sense, US$12/hour for a developer to put together your amazing website, or integrate your backend systems. Great in theory, but in my experience not so great in practice. There's a couple of obvious reasons why it doesn't work so well, and here's why: